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OUTREACH AUTOMATION |   FINANCIALS

PITCH DECK |

Case Study

About: A real estate contractor needed a platform to manage tenant relationships while also generating revenue. The goal was to create an app that combined property management, real estate news, and brokerage services to nurture users into buyers or renters over time.

Task: The challenge was to design an engaging and functional app that would streamline tenant interactions, provide valuable real estate insights, and gradually introduce property listings as an upsell. The app needed to balance news content, property management tools, and brokerage functionalities seamlessly.

Action: 

  • Developed a property management system to help the contractor oversee tenant activities.

  • Designed an integrated real estate news section to keep users informed and engaged.

  • Built a brokerage feature that gradually introduced users to property listings.

  • Implemented targeted upselling strategies, encouraging tenants to consider buying or renting.

  • Optimized UI/UX to ensure a smooth transition from tenant services to real estate transactions.

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Results:

The Reportal successfully launched as a hybrid property management and brokerage app, driving both tenant engagement and real estate transactions. The seamless integration of news and listings positioned the contractor as a trusted source, increasing tenant retention and property sales conversions.

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